Media Exposure ARCHIVES

Nov 20, 2023

Swiss Centers' media exposure at the 6th China International Import Expo (CIIE)

The Swiss Centers, as one of the official partners of the China International Import Expo (CIIE), has participated in the CIIE for six consecutive years. From November 5th to 10th, at the Swiss Centers’ 200-square-meter booth, 19 Swiss exhibitors representing 27 Swiss brands collaborated to offer a unique Swiss experience to thousands of CIIE visitors…

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Nov 22, 2022

Swiss Centers at the 5th China International Import Expo

Swiss Centers have participated in CIIE for 5 times. This year, the Swiss Centers invited more than 17 well-known Swiss brands in the Food & Beverage and consumer goods industry, whose products range from Swiss chocolate, biscuits, spirits, wine, coffee, meat, nutrition and health products, high-end skin-care products, etc. In the meantime, we would also…

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Nov 14, 2022

Abschottungspolitik weckt Unbehagen

Wegen Chinas Null-Covid-Strategie leidet der Austausch mit Schweizer Firmen – dazu gesellt sich die Sorge über politische Beeinflussung. Due to China’s zero-covid-strategy, the exchange with Swiss companies suffers – in addition, there are concerns about political influence. Read more, please download PDF in German.

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Nov 15, 2021

Swiss Centers at the 4th China International Import Expo

Covers an area of 234㎡, with its biggest cluster booth ever, since the 1st CIIE, Swiss Centers has participated in CIIE for 4 times in a row and had a grand opening and a nice pavillion with 26 Swiss companies, 35 brands in 2021. Xinhua News Report with Zhen XIAO, CEO of Swiss Centers (click…

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Nov 15, 2021

Swiss Centers: CIIE will help Swiss SMEs expand their brand awareness in China

The 4th China International Import Expo (CIIE) came to a successful conclusion on November 10. As one of the official main exhibition organizations of CIIE for four consecutive years, the Swiss Centers has played a bridge role for Swiss SMEs to enter the Chinese market. Zhen XIAO, the CEO of Swiss Centers, was interviewed by…

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